SEO/SEM audit with a strategic vision and expert execution
Our SEO and SEM audits detect opportunities, correct errors, and reveal the true potential of your website and advertising campaigns.
Are your website and campaigns really optimized?
Organic positioning and paid advertising are two fundamental pillars of digital marketing.
However, many companies invest time and money without knowing exactly what is working… and what is not.
At Ekuánime, we conduct SEO and SEM audits that go beyond the technical checklist:
What do we offer?
- We diagnose the actual state of your website and your ads.
- We identify areas for improvement in performance, content, structure, and conversions.
- We devise a realistic strategy for you to obtain sustainable and profitable results.
Our objective: for your digital investment to truly work in your favor
A comprehensive vision to grow with data
What our SEO/SEM Audit service includes
SEO Audit
We analyze your website from the ground up: architecture, speed, content, and user experience. We detect technical errors, opportunities for improvement, and key points to climb positions in search engines.
SEM Audit
We review your advertising campaigns on Google Ads and other platforms. We optimize segmentation, budget, keywords, and performance to maximize return on investment.
Review and adjustments
We validate the design, accessibility, and overall performance. We apply priority corrections and ensure that both SEO and campaigns work in balance.
Report and support
We deliver a clear report, with metrics, conclusions, and action plan. In addition, we offer review and training sessions so you know how to interpret the results and make strategic decisions.
Results that matter
With an SEO/SEM audit from Ekuánime you get:
- Greater visibility in search engines and better optimized ads.
- Savings in advertising costs and increased conversions.
- A faster, clearer, and more relevant website for your audience.
- Digital strategies aligned with your real business objectives.
Frequently asked questions
What is the Difference between an SEO Audit and an SEM Audit?
The SEO audit focuses on the organic positioning of your website: speed, content, structure, and authority.
The SEM audit analyzes your paid campaigns (such as Google Ads), evaluating configuration, segmentation, and profitability.
Both complement each other to offer a global vision of the digital performance of your business.
How Often should I Do an Audit?
We recommend conducting a complete audit every 6 to 12 months, or whenever you notice a drop in traffic, conversions, or advertising performance. It is also ideal before relaunching a website or starting new campaigns.
Does the Audit Include the Implementation of Improvements?
Yes. Once the report is finished, you can decide if you want our team to execute the recommendations or do it internally. At Ekuánime we accompany the process until the improvements are active and working.
How Long Does the Audit Process Take?
It depends on the size of the website and the volume of campaigns. Generally, a complete SEO/SEM audit is delivered in 2 to 3 weeks, including the final report and the personalized review session.